Kerala spices, roots and botanical ingredients photographed in a natural studio setting
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ROOTED IN KERALA · MADE FOR YOUR EVERYDAY

Our Story.
Nature, closer to home.

From Kerala’s regional flavours to your family’s everyday favourites, NatureLoc is built around a simple idea: make local, traditional and thoughtfully chosen products easier to discover.

THE STORY BEHIND THE NAME

Local roots.
Everyday connections.

NatureLoc grew from an appreciation for the regional foods, spices and traditions that make Indian homes special. The brand's early vision was to connect customers with locally sourced food and familiar household essentials through online shopping.

In a 2020 feature, YourStory documented how NatureLoc's marketplace grew from an initial selection of honey, arrowroot powder and coconut oil to a wider range of Kerala-inspired products.

Today we continue building that experience: simpler discovery, more useful product information, dependable service and a wider selection of natural foods, wellness essentials, handmade items and traditional kitchenware.

KERALA, INDIANatural foods · Spices · Home essentials
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Regional favourites

Products inspired by the ingredients, food traditions and routines of Indian homes.

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Thoughtful selection

Useful product details to help you choose the right item for your needs.

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Customer connection

Approachable support and listening to what our customers want next.

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Growing responsibly

Building practical systems for better shopping, service and long-term trust.

OUR DIRECTION

Honouring the old.
Improving the new.

What we believe

Good products deserve clear information and a convenient way to reach people. We want to make discovering natural foods and traditional essentials a comfortable part of modern shopping.

What we are building

A more connected NatureLoc: easier online ordering, stronger customer support, better product presentation and opportunities to bring more regional favourites to households across India.

A STORY STILL UNFOLDING

Our journey

Milestones from NatureLoc's early growth to its next chapter.

2015–2016

Roots in Kerala

NatureLoc Marketing Private Limited was incorporated in 2015. The online marketplace began its journey in 2016, according to early reporting.

2020

Our story in the press

YourStory featured NatureLoc’s early model of bringing locally produced foods and spices to customers.

2026

Our next chapter

Under its present management team, NatureLoc is focusing on an improved digital storefront, operations and product discovery.

THE PEOPLE SHAPING NATURELOC

Meet our leadership

The people supporting our day-to-day work and future direction.

JTAdd Jinto Thomas's profile photo in Theme Editor
MANAGING DIRECTOR

Jinto Thomas

Leading NatureLoc's strategic direction, digital transformation and business development, with a focus on building trusted customer experiences and long-term growth.

RVAdd Rinta Vargese's profile photo in Theme Editor
OPERATIONS MANAGER

Rinta Vargese

Coordinating daily operations, product availability, order fulfilment and customer relationships to make the NatureLoc shopping experience smooth and dependable.

THE JOURNEY, SHARED

In the media

Explore independent coverage and original videos about NatureLoc's journey.

Natural spices representing NatureLoc's early sourcing story
YOURSTORY · 17 DECEMBER 2020

NatureLoc's journey from local foods to online discovery

Read the Startup Bharat feature on the Kerala-based marketplace and its early founders.

Read the original article ↗
OFFICIAL NATURELOC VIDEO · 2018

The original NatureLoc introduction

Discover how NatureLoc introduced its mission and regional product range to online shoppers.

Watch on YouTube ↗
STAY CLOSE TO NATURELOC

Follow our journey

Explore product stories, regional favourites and updates from our brand.

THANK YOU FOR BEING HERE

Our story continues
with you.

Every discovery, purchase and piece of feedback helps shape what NatureLoc becomes next.